Digital Indoor Advertising Hits the Club and Bar Scene | Mediacaster Magazine - Broadband & Content

Montreal-based digital advertising agency Newad is announcing a major growth in its digital indoor offering, with the addition of 700 LCD screens in 140 bars and nightclubs.

The new 24-to-80-inch digital screens are located in Toronto, Vancouver, Calgary and Montreal and operated by BarNet, a Canadian company specializing in digital indoor advertising.

Newad says it is offering advertisers a total of 1,300 digital screens targeting young, affluent and trend setting urbanites with the new partnership.

In addition to running advertisements of 15, 30, 45 or 60 seconds as well as entertainment content, the installs offer interactive features for content updating and advertising integration.


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